Current editions as well as the whole range of volumes and special editions were shown. Unity was created with vinyl panels in black and white. Logos were used to define the stand, colour was given by the exhibits.

The spacious effect of the only two metre deep stand is created by the eight metre long back wall, various elevated constructions and a ceiling construction made of the system clic. Light accents create a large F in different variations. The magazines are displayed on slanted shelves on the integrated counter and in showcases – design which can be touched.